Price a rental with the full chain: cash invested, effective income, operating costs, mortgage, cash flow, cap rate, cash-on-cash return, and break-even rent.
A rental can have an attractive rent and still be a weak investment. Start by asking how much cash you must put in, what income remains after vacancy and operating costs, what the mortgage consumes, and what cash is left. Then compare return measures instead of relying on one percentage.
The free Vickery Finance calculator and the fuller Rental Property ROI & Cash Flow Analyzer use the same discipline. Enter purchase price, down payment, loan terms, closing and rehab costs, rent, vacancy, taxes, insurance, HOA, maintenance, management, utilities, and other costs. The analyzer compares up to three properties and carries the winner into a five-year projection.
Use annual figures for return ratios and monthly figures for the cash decision. Keep the mortgage out of net operating income; it belongs in the cash-flow step below it.
The included Phoenix example uses a $360,000 purchase and $2,950 monthly rent. It produces $294.06 of monthly net cash flow, a 3.3% cash-on-cash return, a 6.5% cap rate, and break-even rent of $2,612. Those figures are an educational example, not a forecast. Change vacancy, maintenance, taxes, insurance, or financing and the ranking can change—which is precisely why side-by-side comparison matters.
Test the property with a vacancy allowance, realistic maintenance, management even if you plan to self-manage at first, and the actual loan payment. The analyzer also includes 1% and 2% rule checks and break-even rent, but rules of thumb do not replace local taxes, insurance, repairs, and financing terms.
The $49 Rental Property ROI & Cash Flow Analyzer includes Property Inputs, Cash Flow, ROI & Returns, a three-property Comparison, and a 5-Year Projection. It works in Excel and Google Sheets and flags negative cash flow.
Cap rate uses NOI before the mortgage and divides by purchase price. Cash-on-cash uses annual cash flow after the mortgage and divides by the actual cash invested.
It is the rent needed for the property’s income to cover its operating costs and mortgage under the assumptions entered. The analyzer calculates it for each compared property.
It can be shown in total ROI, but keep it separate from cash flow and cash-on-cash so an investor can see how much return depends on a future value assumption.